HOW TO BRING OUT YOUR NATURAL BEAUTY AT 40,50, 60, 70 AND BEYOND
By the time we turn 40, we start to notice lines around the mouth, the forehead, and the eyes, and our makeup often begins to just sit differently on our faces. But modifying our makeup bags and our routines to suit our new needs is easier said than done. We're not all professional makeup artists, after all, and figuring out the ideal products and techniques to use on aging skin can be seriously challenging.
These are the most common makeup mistakes women over 40 making. plus a few tricks that will instantly up your makeup game.
1. Slacking on Skincare Prep
No matter how skilled you are, the best makeup in the world can still look dull and cakey without healthy skin underneath. a lot of women over 40 expect their makeup to do all the work for them.
2. Screwy Foundation Application
Poorly blended foundation looks wonky on everyone, but it's especially obvious on more mature skin. Many women haphazardly schmear on foundation with their hands and often miss spots or create lines of demarcation. "It's so important to take your time and put it on evenly."
Instead of slapping on foundation with your fingers, try a thick foundation brush.
3. Sticking With the Same Look for Years
What happens when you get so accustomed to the look and products you've been using since college? One day you wake up, it's 20 years later, you're on the last stub of a very old lipstick, and your whole look is super dated.
1. Focus On Eyecare
2. Use a soft buffer brush for foundation.
3. Use small, circular motions to apply eye shadow evenly.
4. Don't Skimp on Skin Prep
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